Post by account_disabled on Dec 3, 2023 3:09:37 GMT -5
Brainstorming is a proven way to come up with creative ideas or solve a problem, both in a group and individually.
In the context of marketing, especially digital, this means coming up with ideas for content to create, whether it's a blog post, a digital PR campaign, or even topics to share on social media.
Brainstorming is about finding an effective way to generate ideas.
The golden rules for effective brainstorming
Brainstorming is not a set way of coming up with ideas. Far from it.
Rather, it is a technique that helps you come up with ideas that perhaps Country Email List you might not otherwise have. In a way, it can be seen as a process of forced creativity.
But creativity is something that cannot be forced, especially when under pressure. For this reason you must follow the golden rules of effective brainstorming:
The more ideas, the better . We are used to doing more with less. But, when it comes to brainstorming, the more ideas and inspiration you have, the better your chances of turning them into something amazing.
There is no such thing as a bad idea. Don't criticize other people's opinions and don't give up on proposing ideas that seem weak to you. Someone else might spot something in them that you didn't notice and develop an idea from there.
No idea is too big or too crazy. It's always better to have to scale a plan that isn't realistically achievable, rather than struggling to scale an idea.
No ideas are final at this stage. The best ideas come when people work together to contribute, improving and refining an initial concept. Until this happens, all opinions should be taken into consideration.
Approach creative ideation with these elements in mind: you will thus maintain a focus that will not limit your ability to make ideas flow.
The need for a change of mindset towards brainstorming
In effective brainstorming, the mindset and approach to the idea generation process are fundamental.
Although some people believe that creativity is something you are born with, we can all be creative. So even if you don't consider yourself a true creative you can have great ideas for content. But you have to be willing to step outside the box and find the brainstorming methods that work for you.
In the context of marketing, especially digital, this means coming up with ideas for content to create, whether it's a blog post, a digital PR campaign, or even topics to share on social media.
Brainstorming is about finding an effective way to generate ideas.
The golden rules for effective brainstorming
Brainstorming is not a set way of coming up with ideas. Far from it.
Rather, it is a technique that helps you come up with ideas that perhaps Country Email List you might not otherwise have. In a way, it can be seen as a process of forced creativity.
But creativity is something that cannot be forced, especially when under pressure. For this reason you must follow the golden rules of effective brainstorming:
The more ideas, the better . We are used to doing more with less. But, when it comes to brainstorming, the more ideas and inspiration you have, the better your chances of turning them into something amazing.
There is no such thing as a bad idea. Don't criticize other people's opinions and don't give up on proposing ideas that seem weak to you. Someone else might spot something in them that you didn't notice and develop an idea from there.
No idea is too big or too crazy. It's always better to have to scale a plan that isn't realistically achievable, rather than struggling to scale an idea.
No ideas are final at this stage. The best ideas come when people work together to contribute, improving and refining an initial concept. Until this happens, all opinions should be taken into consideration.
Approach creative ideation with these elements in mind: you will thus maintain a focus that will not limit your ability to make ideas flow.
The need for a change of mindset towards brainstorming
In effective brainstorming, the mindset and approach to the idea generation process are fundamental.
Although some people believe that creativity is something you are born with, we can all be creative. So even if you don't consider yourself a true creative you can have great ideas for content. But you have to be willing to step outside the box and find the brainstorming methods that work for you.